Vicky Yorke Designs

Halloween is nearly upon us, so it's the perfect time to share my brand new range for ' Spookily Does It! ' An extension of the highly successful 'Sweetly Does It' brand, 'Spookily Does It' puts an all new and slightly creepy twist on baking and partyware for the halloween season! It was so much fun creating a range for kids - a great opportunity to play with a bright and gaudy colour pallet that I wouldn't normally get away with(!) and a chance to design some cute Halloween characters! For the 'party in a box' product brief I extended my design to look like a haunted house with spooky surprises…!  …There are pop up pieces in the roof of the house so it is more 3D and it turns into a cake pop stand to make the perfect party centre piece! (The tombstone in the below photo was added by the packaging company - although I understand why it was needed due to the box having the dual purpose of also being packaging I wish they had asked me to dr

As well as the partyware shown in my previous post, I had to design characters that would work across a variety of baking products and gift bags for the 'Spookily Does It!' brief. My background is in creating designs for children and the trick when designing characters of this type is that they mustn't be too scary. By giving them all slightly smily faces or rounder features than would normally be expected it stops even the most sinister of characters from being too alarming and adds an almost cute feel to the design. This was important for me as well as the children as I am not a fan of spiders, so by giving the spider character a happy face it made him much easier for me to work with!!! I was asked to use the characters to design some chocolate moulds. I think they work perfectly for this and as I also designed a variety of treat bags, once you have made them there is a choice of cellophane or paper treat bags in which to present them to your friends!

This month my designs have once again been showcased by Kitchen Craft on their stand at The Spring Fair (NEC, UK) and Ambiente (Messe Frankfurt, Germany). Thousands of people walk the halls at these prestigious industry shows including buyers from top retailers around the world. It is always a privilege to have designs shown at these exhibitions so I was really upset not to make the shows in person this year due to other design commitments (... more details to follow soon hopefully!), but I was able to get these images from the Kitchen Craft Facebook page. Above is a lovely display of my 'World of Flavours - Chinese' range at Spring Fair, which I showed you in more detail on the blog back in August. Above and in the below shot (left and middle of the Cool Movers stand) is a sneaky peak at my two new summer ranges...! Above is a spooky display of my Halloween range design for 'Spookily Does It' ( - You can read more about this design here ) and below is a